Instagram Launches YouTube Competitor IGTV

It was rumored a few weeks ago that Instagram was preparing to allow for long-form video content up to 60 minutes in length.
That rumor has manifested in the form of IGTV, a standalone app that is aimed to rival YouTube for mobile video content.
According to The Verge:
“When you log in to IGTV, it will automatically begin playing vertical videos from people you follow, along with personalized recommendations from elsewhere in Instagram. The app is now available on iOS and Android.”